WEBVTT 1 00:00:00.107 --> 00:00:02.690 (bright music) 2 00:00:07.350 --> 00:00:08.940 This will be not about theory 3 00:00:08.940 --> 00:00:11.040 because this is about the group of people. 4 00:00:11.040 --> 00:00:12.600 Two pioneers I brought with me 5 00:00:12.600 --> 00:00:15.360 who are not talking about that, who brought it to life. 6 00:00:15.360 --> 00:00:19.110 If you look at our brand today, this new class moment 7 00:00:19.110 --> 00:00:22.500 what we created from the product side is something 8 00:00:22.500 --> 00:00:25.140 that united the people and everybody 9 00:00:25.140 --> 00:00:29.250 from all divisions were united by creating the unbelievable. 10 00:00:29.250 --> 00:00:31.937 And that's what we now have to do in my organization 11 00:00:31.937 --> 00:00:33.840 at the BMW organization, 12 00:00:33.840 --> 00:00:36.660 with all of our employees to do the same thing. 13 00:00:36.660 --> 00:00:41.660 So we combined IT guys together with the business experts. 14 00:00:41.790 --> 00:00:45.510 The key factor is to get a common language. 15 00:00:45.510 --> 00:00:47.700 We believe that we can scale 16 00:00:47.700 --> 00:00:50.610 that in the whole organization, in the whole company. 17 00:00:50.610 --> 00:00:52.800 But let me add and complement that statement. 18 00:00:52.800 --> 00:00:55.440 You have to, step by step, integrate. 19 00:00:55.440 --> 00:00:57.570 It's no longer, "I have a requirement 20 00:00:57.570 --> 00:00:59.790 and two months later, somebody from IT will look 21 00:00:59.790 --> 00:01:02.040 at the backlog in JIRA and execute upon it." 22 00:01:02.040 --> 00:01:03.753 We have to change the game. 23 00:01:05.430 --> 00:01:07.680 But it's very important to understand that the toolbox 24 00:01:07.680 --> 00:01:11.160 of AI has significantly transformed itself 25 00:01:11.160 --> 00:01:13.110 over the last month. 26 00:01:13.110 --> 00:01:16.140 At the moment, we are excited about agentic AI, 27 00:01:16.140 --> 00:01:19.380 which means I do not want the machine to tell me something. 28 00:01:19.380 --> 00:01:22.200 I want the machine to get things done. 29 00:01:22.200 --> 00:01:24.750 Agents no longer just assisting, 30 00:01:24.750 --> 00:01:27.183 agents running real processes. 31 00:01:28.200 --> 00:01:32.670 All transactions completed, all seamlessly, 32 00:01:32.670 --> 00:01:34.980 all agentic first. 33 00:01:34.980 --> 00:01:39.900 This is the leap we accomplished in the last month, 34 00:01:39.900 --> 00:01:44.900 from islands of value to a living ecosystem 35 00:01:45.090 --> 00:01:48.810 with our AICONIC, to now agentic workflows, 36 00:01:48.810 --> 00:01:52.323 which changed the way of working dramatically. 37 00:01:52.323 --> 00:01:54.420 (bright upbeat music) 38 00:01:54.420 --> 00:01:56.010 It is so impressive to see 39 00:01:56.010 --> 00:01:58.440 that companies taking pioneer roads 40 00:01:58.440 --> 00:02:00.990 and really in a almost fighting back modus, 41 00:02:00.990 --> 00:02:03.540 taking leadership on AI, it's impressive. 42 00:02:03.540 --> 00:02:05.685 I love the AI for doing that. Thanks. 43 00:02:05.685 --> 00:02:08.268 (bright music)