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(bright music)
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This will be not about theory
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because this is about the group of people.
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Two pioneers I brought with me
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who are not talking about that, who brought it to life.
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If you look at our brand today, this new class moment
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what we created from the product side is something
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that united the people and everybody
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from all divisions were united by creating the unbelievable.
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And that's what we now have to do in my organization
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at the BMW organization,
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with all of our employees to do the same thing.
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So we combined IT guys together with the business experts.
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The key factor is to get a common language.
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We believe that we can scale
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that in the whole organization, in the whole company.
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But let me add and complement that statement.
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You have to, step by step, integrate.
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It's no longer, "I have a requirement
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and two months later, somebody from IT will look
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at the backlog in JIRA and execute upon it."
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We have to change the game.
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But it's very important to understand that the toolbox
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of AI has significantly transformed itself
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over the last month.
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At the moment, we are excited about agentic AI,
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which means I do not want the machine to tell me something.
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I want the machine to get things done.
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Agents no longer just assisting,
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agents running real processes.
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All transactions completed, all seamlessly,
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all agentic first.
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This is the leap we accomplished in the last month,
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from islands of value to a living ecosystem
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with our AICONIC, to now agentic workflows,
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which changed the way of working dramatically.
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(bright upbeat music)
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It is so impressive to see
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that companies taking pioneer roads
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and really in a almost fighting back modus,
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taking leadership on AI, it's impressive.
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I love the AI for doing that. Thanks.
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(bright music)