WEBVTT 1 00:00:00.240 --> 00:00:02.850 [Narrator] BCG helps transform your business 2 00:00:02.850 --> 00:00:04.780 with zero-based budgeting. 3 00:00:04.780 --> 00:00:06.330 There comes a critical moment 4 00:00:06.330 --> 00:00:09.330 when CEOs, CFOs, and company owners 5 00:00:09.330 --> 00:00:12.540 need to take a fresh look at the money trail, 6 00:00:12.540 --> 00:00:15.080 whether to rev up profits, 7 00:00:15.080 --> 00:00:16.570 kick-start growth, 8 00:00:16.570 --> 00:00:18.330 reduce costs, 9 00:00:18.330 --> 00:00:20.540 and to see if the right amount is being spent 10 00:00:20.540 --> 00:00:23.800 on the right things, and where to spend it. 11 00:00:23.800 --> 00:00:27.250 Zero-based budgeting helps you do all these things 12 00:00:27.250 --> 00:00:31.140 and it is much more than a one-off cost reduction. 13 00:00:31.140 --> 00:00:33.640 We start by providing transparency 14 00:00:33.640 --> 00:00:36.900 through BCG's patent-pending AI engine 15 00:00:36.900 --> 00:00:38.930 which analyzes transactions, 16 00:00:38.930 --> 00:00:41.900 mapping them to specific cost categories 17 00:00:41.900 --> 00:00:45.380 so identifying spend by activity and spend owner. 18 00:00:45.380 --> 00:00:48.840 This allows you to see what is being spent in detail 19 00:00:48.840 --> 00:00:52.920 across the organization and flag opportunities throughout. 20 00:00:52.920 --> 00:00:55.560 BCG works arm in arm with you, 21 00:00:55.560 --> 00:00:58.010 closely involving your senior management. 22 00:00:58.010 --> 00:01:00.050 We hold cross-functional workshops 23 00:01:00.050 --> 00:01:02.210 to create the right initiatives for you 24 00:01:02.210 --> 00:01:05.660 which fine-tune your needs and define capabilities, 25 00:01:05.660 --> 00:01:08.130 such as providing clarity on process, 26 00:01:08.130 --> 00:01:10.440 like display shipments to customers 27 00:01:10.440 --> 00:01:13.613 or defining gaps in digital marketing capabilities. 28 00:01:14.510 --> 00:01:18.730 We bring BCG's experts who have done large transformations 29 00:01:18.730 --> 00:01:20.960 with impressive results. 30 00:01:20.960 --> 00:01:24.040 On average, zero-based budgeting frees up 31 00:01:24.040 --> 00:01:27.460 12% to 30% from operating expenses. 32 00:01:27.460 --> 00:01:31.090 Any company in any sector can benefit. 33 00:01:31.090 --> 00:01:34.650 Zero-based budgeting changes how individuals in the company 34 00:01:34.650 --> 00:01:36.290 think about their costs. 35 00:01:36.290 --> 00:01:39.300 It enables you to make fact-based decisions, 36 00:01:39.300 --> 00:01:41.700 drive out inefficiencies, 37 00:01:41.700 --> 00:01:45.060 and deploy the money in the right way for your business. 38 00:01:45.060 --> 00:01:50.060 Transform your business with BCG's zero-based budgeting.