WEBVTT

1
00:00:00.000 --> 00:00:02.833
(uplifting music)

2
00:00:06.960 --> 00:00:09.600
<v ->To realize the full value potential of a deal,</v>

3
00:00:09.600 --> 00:00:12.060
CEOs could benefit to look beyond cost,

4
00:00:12.060 --> 00:00:15.360
towards growth, innovation, and transformation.

5
00:00:15.360 --> 00:00:18.210
Too often, companies fail to capture these benefits

6
00:00:18.210 --> 00:00:20.130
because they treat post-merger integration

7
00:00:20.130 --> 00:00:22.800
solely as a consolidation exercise,

8
00:00:22.800 --> 00:00:24.780
when it could be a game changer.

9
00:00:24.780 --> 00:00:27.540
That's where Full-Potential PMI comes in.

10
00:00:27.540 --> 00:00:29.820
It turns integration into a platform

11
00:00:29.820 --> 00:00:31.650
for enterprise reinvention.

12
00:00:31.650 --> 00:00:33.570
Beyond capturing cost synergies,

13
00:00:33.570 --> 00:00:35.220
companies can focus on growth,

14
00:00:35.220 --> 00:00:39.030
as well as design, and embed AI and digital capabilities

15
00:00:39.030 --> 00:00:40.830
to pursue new opportunities.

16
00:00:40.830 --> 00:00:42.390
Four actions are essential.

17
00:00:42.390 --> 00:00:45.150
One, focusing on growth as well as cost.

18
00:00:45.150 --> 00:00:48.330
Two, designing an operating model to drive transformation.

19
00:00:48.330 --> 00:00:51.330
Three, integrating cultures to high performance.

20
00:00:51.330 --> 00:00:54.120
And four, investing sufficient resources.

21
00:00:54.120 --> 00:00:55.680
By making these moves,

22
00:00:55.680 --> 00:00:58.260
CEOs can lead their organization towards realizing

23
00:00:58.260 --> 00:01:00.960
the full range of benefits from the combined company.

24
00:01:00.960 --> 00:01:03.600
With M&amp;A activity expected to pick up,

25
00:01:03.600 --> 00:01:07.410
CEOs cannot afford to settle for "good enough" integration.

26
00:01:07.410 --> 00:01:11.298
Full-Potential PMI is the key to making every deal count.

27
00:01:11.298 --> 00:01:14.131
(uplifting music)