WEBVTT

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At Digital Green, we see farmers

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as the climate change heroes

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that can build resilience for themselves

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and for our global food system.

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It's here in Ethiopia that we're supporting

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more than 40,000 coffee producers

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to both improve their livelihoods

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and preserve these highland rainforests.

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And be able to get access to capital

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to take forward the actions that they need

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based on that information and control their data.

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The three broad areas that Digital Green works on

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are to improve the efficiency

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and impact of agricultural extension services.

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And we use videos that are produced by these farmers

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and for these farmers to share

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improved climate resilient practices more efficiently

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and really feature these local individuals

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as the stars in these programs.

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There's a real need to connect these farmers to sources of capital.

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So we're building on the existing ways

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in which these farmer groups access grants and loans

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through government programs and through banks.

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All of these interventions requires data about,

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who are these farmers?

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What are their location?

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What are the practices that they're dealing with?

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And how is the environment changing around them

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due to climate change?

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We've already seen this improve their incomes by more than 20%

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and increase the efficiency of

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these government extension programs by a factor of five.

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The challenges of climate change can often seem

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massive and urgent,

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and they really are.

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We've been able to create a ripple effect

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through our own work of creating these climate heroes.

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And I hope that through our work,

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we're able to inspire others in other spaces

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to be able to contribute and have an impact in a similar way.