WEBVTT 00:00:00.000 --> 00:00:04.295 Five years from now, imagine a world where everything is 00:00:04.295 --> 00:00:07.590 instantaneous, where you anticipate a need, 00:00:07.590 --> 00:00:13.013 you address a need, you clearly understand the customer's perspective. 00:00:13.179 --> 00:00:15.640 Subir, thank you so much for being here with us. 00:00:15.640 --> 00:00:20.145 On a scale of one to ten, how much value has been unlocked from AI in sales? 00:00:20.937 --> 00:00:23.148 Lisa, good to be here, and thank you for having me here. 00:00:24.149 --> 00:00:25.692 That's a tough question to answer. 00:00:26.026 --> 00:00:27.736 It varies across companies. 00:00:27.736 --> 00:00:31.948 If you're looking at the overall manufacturing vertical industry, 00:00:32.282 --> 00:00:35.535 we still in the beginning of the journey, I'd say anywhere from two to four, 00:00:35.535 --> 00:00:37.787 depending on which microsegment you're looking at. 00:00:38.663 --> 00:00:43.626 My own company, Xometry, we are AI first, and we believe in the convergence of 00:00:43.626 --> 00:00:44.919 digital and physical. 00:00:45.378 --> 00:00:46.880 So that's part of our DNA. 00:00:48.089 --> 00:00:52.385 And how are agents changing the roles and skills needed on sales teams? 00:00:53.428 --> 00:00:55.764 So when we think about AI, 00:00:55.764 --> 00:00:59.309 it's easy to think about productivity improvements, 00:00:59.309 --> 00:01:01.478 which is certainly one driving factor. 00:01:02.395 --> 00:01:06.524 What we found is probably even bigger impact is speed. 00:01:06.983 --> 00:01:09.861 So imagine you're engaging with your customers, 00:01:09.861 --> 00:01:15.492 and you take days or hours with regards to responding versus instantaneously 00:01:15.492 --> 00:01:19.621 being able to address an issue, answer a question, 00:01:19.621 --> 00:01:21.998 give insights on a problem statement, 00:01:22.332 --> 00:01:27.087 and hence, leading to increased conversion, AKA more sales. 00:01:27.420 --> 00:01:31.633 So they are agents are applicable in many steps of the journey. 00:01:32.092 --> 00:01:35.095 Productivity gain is one of the macro impacts, 00:01:35.428 --> 00:01:39.349 but I find speed to be the most significant with regards to translating 00:01:39.349 --> 00:01:41.142 into increased revenue. 00:01:41.726 --> 00:01:44.646 What do you think the function will look like in five years? 00:01:46.147 --> 00:01:47.482 That's an interesting question. 00:01:47.482 --> 00:01:51.402 So when you talk to any sales leader, 00:01:51.402 --> 00:01:53.780 they'll reference taking friction out of 00:01:53.780 --> 00:01:55.448 the customer engagement process. 00:01:56.116 --> 00:02:00.829 And friction can occur at every step of when a customer engages with you. 00:02:01.621 --> 00:02:03.248 Five years from now, 00:02:03.248 --> 00:02:07.085 imagine a world where everything is instantaneous, 00:02:07.085 --> 00:02:10.797 where you anticipate a need, you address a need, 00:02:10.797 --> 00:02:15.301 you clearly understand the customer's perspective, 00:02:15.301 --> 00:02:20.140 and you're able to marshal the resources a company has to address that. 00:02:21.057 --> 00:02:24.894 So a frictionless customer experience, 00:02:25.728 --> 00:02:30.150 which would be a massive accelerant towards increasing a customer— 00:02:30.150 --> 00:02:37.031 increasing the company's ability to serve a larger pool of buyers. 00:02:37.282 --> 00:02:38.283 Thank you so much. 00:02:39.033 --> 00:02:39.409 Thank you.