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<v ->There's a question in the world right now:</v>

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Is ESG a good thing

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or a bad thing for corporations?

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At BCG we think that's too simplistic.

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What we know is that when ESG is done right,

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it can create huge advantage for businesses.

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But in order to be done right, what we know also

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is that you have to find a material social impact

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that also creates profit and advantage for the business.

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And when you get that combination,

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that's when the magic happens.

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So how do you find a material thing

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that a company can take on?

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We suggest that you look across your value chain.

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Look at the supply chain, and say,

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can we create an inclusive supply chain

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that brings more diverse suppliers into the business,

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but also lowers cost and increases resilience?

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Can we create a more inclusive organization

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that uplifts those in the greatest needs,

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but creates at the same time greater motivation

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and productivity for the business?

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Or can we create products and services

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that meet needs like health equity and access,

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or digital inclusion, or financial wellness

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that also grow and create profitable

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new segments for your company?

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