WEBVTT 1 00:00:00.000 --> 00:00:01.120 Hello. 2 00:00:01.120 --> 00:00:03.760 I'm Janmejaya Sinha. 3 00:00:03.760 --> 00:00:06.320 I'm a co-author of a book, 4 00:00:06.320 --> 00:00:08.360 Untangling Conflict 5 00:00:08.360 --> 00:00:12.000 - An Introspective Guide to Families in Business, 6 00:00:12.000 --> 00:00:14.720 together with Carol Liao 7 00:00:14.720 --> 00:00:16.240 Ryoji Kimura, 8 00:00:16.240 --> 00:00:18.400 and Brittany Montgomery. 9 00:00:18.400 --> 00:00:20.640 The intent of our book 10 00:00:20.640 --> 00:00:22.840 is best captured, 11 00:00:22.840 --> 00:00:25.880 in a comment one of the patriarchs, 12 00:00:26.160 --> 00:00:28.600 who ran one of these family businesses 13 00:00:28.600 --> 00:00:29.920 when he said, 14 00:00:29.920 --> 00:00:31.920 “Running a business 15 00:00:31.920 --> 00:00:34.240 is easy, 16 00:00:34.240 --> 00:00:36.640 running a family 17 00:00:36.640 --> 00:00:38.480 is hard, 18 00:00:38.800 --> 00:00:41.640 but running a family business 19 00:00:41.640 --> 00:00:43.960 is the hardest thing of all.” 20 00:00:44.560 --> 00:00:47.960 Now you and I we all live in families, 21 00:00:47.960 --> 00:00:50.120 and we all know 22 00:00:50.120 --> 00:00:52.720 that families fight. 23 00:00:52.720 --> 00:00:56.120 So the purpose and intent of our book 24 00:00:56.120 --> 00:00:57.800 has been to 25 00:00:57.800 --> 00:00:59.200 mitigate, 26 00:00:59.200 --> 00:01:00.600 avoid, 27 00:01:00.600 --> 00:01:02.400 find strategies 28 00:01:03.280 --> 00:01:04.760 to manage conflict. 29 00:01:05.040 --> 00:01:06.480 And in this book 30 00:01:06.480 --> 00:01:08.480 what we try and do, 31 00:01:08.480 --> 00:01:12.000 is first ask introspective questions for 32 00:01:12.000 --> 00:01:13.360 the families 33 00:01:13.360 --> 00:01:14.960 to answer – 34 00:01:14.960 --> 00:01:16.800 What is your family? 35 00:01:16.800 --> 00:01:19.280 Who's in? Who's out? 36 00:01:19.280 --> 00:01:22.320 and what are the sources of conflict 37 00:01:22.320 --> 00:01:24.520 that families face. 38 00:01:24.520 --> 00:01:27.760 And when we went into it, we found three 39 00:01:27.760 --> 00:01:30.800 disparate and distinct sources of 40 00:01:30.800 --> 00:01:32.200 conflict. 41 00:01:32.200 --> 00:01:33.640 Have a read. 42 00:01:33.640 --> 00:01:35.160 We have created 43 00:01:35.760 --> 00:01:37.880 a fictitious family 44 00:01:37.880 --> 00:01:39.880 where many of these conflicts are 45 00:01:39.880 --> 00:01:41.040 captured 46 00:01:41.040 --> 00:01:44.080 and suggested ways in which 47 00:01:44.080 --> 00:01:47.640 you can mitigate these conflicts.