WEBVTT 1 00:00:00.360 --> 00:00:04.110 JSW Steel is mastering a tricky balancing act, 2 00:00:04.110 --> 00:00:08.520 reducing emissions intensity by 42% by 2030 3 00:00:08.520 --> 00:00:11.070 as it doubles production capacity in parallel. 4 00:00:11.070 --> 00:00:15.360 My name is Sumit Gupta, and this is my Impact in 60. 5 00:00:15.360 --> 00:00:19.560 In 2022, BCG partnered with JSW, 6 00:00:19.560 --> 00:00:21.510 India's largest steel company, 7 00:00:21.510 --> 00:00:23.400 to help it reach these goals. 8 00:00:23.400 --> 00:00:26.820 We started by measuring and analyzing 9 00:00:26.820 --> 00:00:30.150 JSW's shop-floor-level CO2 footprint 10 00:00:30.150 --> 00:00:33.150 and then identified the key areas for change. 11 00:00:33.150 --> 00:00:37.140 This led to the formation of several climate impact centers, 12 00:00:37.140 --> 00:00:40.080 all powered by a digital dashboard 13 00:00:40.080 --> 00:00:42.150 for tracking and managing emissions. 14 00:00:42.150 --> 00:00:46.380 JSW has since uncovered cumulative abatement potential 15 00:00:46.380 --> 00:00:49.890 of more than 10 million tons of CO2 annually. 16 00:00:49.890 --> 00:00:52.890 This is equivalent to 2.2 million cars. 17 00:00:52.890 --> 00:00:54.270 This includes several 18 00:00:54.270 --> 00:00:56.430 quick-win initiatives already underway. 19 00:00:56.430 --> 00:01:00.480 The company is now firmly on a path to expand its role 20 00:01:00.480 --> 00:01:02.610 as a global steel supplier 21 00:01:02.610 --> 00:01:05.820 while achieving best-in-class emissions reduction. 22 00:01:05.820 --> 00:01:08.037 And that's my Impact in 60. 23 00:01:09.113 --> 00:01:11.696 (bright music)