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<v ->So generative AI will be a revolution.</v>

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Today, everyone and the headlines are focusing

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on its technical limitations and on productivity gains.

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(gentle music)

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But tomorrow, it will be a product

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and business model innovation.

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And this is why generative AI, in such an aha moment,

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is a CEO question.

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And the CEOs need to think about it

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as if all their employees, not an elite,

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all their employees had read everything

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and had an infinite memory that sometimes, of course,

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can become a source of hallucination.

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Memory is not reliable.

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So, generative AI is like nitroglycerin.

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It's extremely powerful,

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but needs to get handled cautiously.

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And this is why CEOs need to think about three things.

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The first one is to generate responsible AI

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policies and mitigation strategies

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dedicated to generative AI.

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Second is to grasp the full potential of generative AI

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by identifying and implementing the use cases

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that will become a source of competitive advantage.

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Find these golden use cases by experimenting

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to fully understand the depths of generative AI.

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Third, also use these experiments to understand

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how generative AI will impact people in your organization.

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Use this knowledge to redefine operating models

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and organizational blueprints,

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but during this redefinition,

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take extra care of the professional identity

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of your employees through change management.

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Do not underestimate how much their professional identity

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will be impacted by generative AI.

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(gentle music continues)