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- So we're here at MWC Barcelona

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where we definitely see a lot
of buzz around the metaverse.

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So what are my three takeaways

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about the metaverse here at MWC?

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First, we're clearly
moved beyond the hype.

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Every executive I talk to has
already explored the metaverse

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and has identified it as a core topic.

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But second, the discussion has moved to

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which are the high ROI use
cases worth investing into today

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because that's really
what matters in the end.

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It's not just demonstrating a technology,

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it's finding the right use cases

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which delivers value to a
company or its customers.

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And third, with that lens

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we see actually a discussion shift

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away from the B2C to the B2B world

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where we see a lot of
candidates that fulfill

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the high ROI type use cases,

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be it around the next
generation of digital twins,

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collaboration or productivity.