We are here at AWS re:Invent.
We are covering this new era of generative AI.
I am here with an expert, the head of EQT Digital, Sven Törnkvist.
Sven, thank you so much for the time, in advance.
Thank you.
How does this year stand out to you, this
amazing year of progress in generative AI?
Well Deirdre it really is a Cambrian explosion and, you know,
seeing exponential technology explode in your face is really something.
And I think for us it's very exciting
because we now- I can go from push to
to actually responding to an insane pull which is super exciting.
So, Sven,
if I'm in leadership
at any given company, what is the advice you are giving to me right now?
So, if you're in a traditional company, I would say start experimenting fiercely.
You have a number of really exciting use cases and jobs to be done
and those are very, very attractive to a lot of people.
You can attract talent with it, you can attract partners to it, you can
you can use- you know, make sure that you start working
very interesting problems, right?
That attracts a lot of great talent. A little bit long term
I think, you know, you have to start thinking strategically,
What does this mean? How can you innovate?
How can you make your business model future proof?
How can you make your product and service
much more attractive and, you know, differentiate.
That's where the real value from generative AI sits, I think.
So that's the short term plan,
and the long term plan.
You have a background in technology.
You've been investing for the past six.
What has surprised even you as an expert in those two fields?
That would have to be the rate of change that we're seeing right now,
It's so crazy.
Right.
And very, very difficult to navigate when it's this deep.
However, also very, very exciting.
And I think that will play out. The winners
the people who get this right by experimenting fiercely
and finding out first what works, they will be the winners.
Okay, good rate of change, headline, Sven Törnkvist
Thank you very much.
He is the head of EQT Digital.
so we are here at age us reinvent.
We are talking about this new era of generative.
I am here right now with the head of acuity digital spend to test spend.
Thank you so much for the time. Great to be here.
You are an expert. You have a tech background.
You've been investing for six years.
What's the number one surprise to you in a stand out year of gen progress?
Well, there now really is now
this is exponential defined
and it's it's it's just so exciting to see it up front
when when everything is just shifting from from push to pull.
Everyone wants to talk about this stuff and everyone else is excited.
So so it is hugely exciting to be alive.
Big prediction for next year. What is it
we need to go from
thinking to doing and really do an experiment wildly
within the company to identify the right and the most valuable use cases.
At the same time, we need to start thinking about the mid
and long term impact of jenn-air, which that's probably more
in the innovation window on the business model, on product and service, and
not so much in the productivity updates you get from operational efficiency.
Okay, now is now we like that.
Fine thank you very much.
Been turnquist there with us.
He is the head of equity digital.