WEBVTT

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In a world
on the brink of transformative change,

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imagine a future where every journey,

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where each step we take

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is a stride towards a greener tomorrow.

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As the world speeds ahead,

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climate change from fossil fuels
looms large,

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and the transport
sector plays a significant role.

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Did you know? Transportation
is responsible

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for over a quarter of emissions
in many global economies.

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Yet, only a mere 23 nations

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have precise emission targets
for this sector.

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Time is of the essence.

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By 2030, we’re poised to deplete

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86% of our carbon budget
unless we act now.

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Rising transport demands, economic growth,

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and high initial cost of sustainable
technologies are among our challenges.

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But there's a silver lining.

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'Green premiums' are falling
as a result of economies of scale,

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technological advancements,
and government incentives.

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This means sustainable
transport is becoming

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not only more viable but also affordable.

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Collaboration and determined
policies can pave the way.

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Initiatives from countries like the UK, US,

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KSA, and UAE
are illuminating the path,

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showcasing how transformative actions
can make a difference.

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Smart mobility
strategies in the region are structured

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around compatible infrastructure,
integrated mobility systems,

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and regulations, promoting sustainability.

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Our strategy for a green transport
future?

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Enter the ASI framework - a compass

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guiding us to a sustainable
transport future.

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This approach not only combats
climate change but fosters cleaner air,

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equitable transportation access
and more livable cities.

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The 'Avoid' strategy recognizes
our 'car pride'.

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As more countries prosper,
the allure of personal vehicle increases.

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By reshaping urban environment, promoting
remote work, reducing unnecessary travel,

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we can change this narrative.

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One day of remote working worldwide
could reduce greenhouse gas emissions

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by 24 million tonnes, equivalent
to Greater London's emissions annually.

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In the region, Saudi Arabia and the UAE

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has approved work-from-home options
in the government sector,

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to reduce transportation demand
and thereby lower emissions.

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Next, we 'Shift'.

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Imagine swapping car trips
with train rides or sharing vehicles.

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Less emissions, more connection.

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The EU's ambition to double freight rail’s share

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by 2030, and the upcoming GCC Railway Project

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are testament to the shift
in global transport priorities.

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Lastly, 'Improve'.

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By innovating vehicle designs, sourcing
renewable energy,

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and fostering a productive ecosystem
for clean vehicles,

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we set the stage for a greener future.

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The rapid surge in electric car models,
with more than 500 in the market,

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and ambitious goals set by global leaders,
underpin this vision.

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For successful decarbonization,
we need tools.

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Advanced analytics can provide
valuable insights,

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while coupling transport with power sector
maximizes the benefits of electrification.

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However, the journey must be inclusive.

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As the world transitions,

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not country or community
should be left behind.

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From Vienna's transport policy
resulting in 37% of all journeys

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being made on public transport,
to global funds,

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the drive for an equitable green
transition is gathering pace.

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Coordination is key.

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The vast governance behind
transportation requires a united front.

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The US National Blueprint for Transportation
Decarbonization, launched in 2023,

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is a great example
of a whole-of-government approach

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to building cleaner transportation,
led by 4 agencies,

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the Department of Energy (DoE), Department transport (DoT),

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Environmental Protection Agency (EPA),
and the Department of Housing and Urban Development (HUD).

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This is not just another
environmental strategy.

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Remember, every journey has a footprint.

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We have the power to ensure it's
a green one.

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The clock is ticking,

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the hour of action is now.

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BCG was proud to serve as a Principal
Strategy and Action Partner to COP28,

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where we worked alongside

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public, private and social sector leaders
on priority issues

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to accelerate climate action
and advance adaptation and resilience.

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One of the main outcomes of The Conference
is the consensus to accelerate

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the reduction of emissions from road
transport through a diverse pathway,

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including the rapid deployment
of zero-and low-emission vehicles.

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Net zero isn't our target.

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It's our launchpad.

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We're driving beyond zero in the GCC

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by harnessing the power of sustainable transport.