WEBVTT

1
00:00:00.528 --> 00:00:03.111
(upbeat music)

2
00:00:04.750 --> 00:00:07.083
<v Narrator>These are unprecedented times.</v>

3
00:00:08.550 --> 00:00:11.640
Demand is shifting rapidly.

4
00:00:11.640 --> 00:00:14.670
Volatility is increasing.

5
00:00:14.670 --> 00:00:17.593 line:15% 
Historical data is no longer reliable,

6
00:00:18.560 --> 00:00:21.783
and business leaders need a new compass to navigate.

7
00:00:23.800 --> 00:00:28.240 line:15% 
Lighthouse by BCG provides this clarity.

8
00:00:28.240 --> 00:00:30.310
It's a data and insights platform

9
00:00:30.310 --> 00:00:32.283
for short-term decision making.

10
00:00:33.490 --> 00:00:37.430
With BCG GAMMA's data and analytics expertise,

11
00:00:37.430 --> 00:00:41.140
we can tell you: which stores will reopen when?

12
00:00:41.140 --> 00:00:43.790
And with what staff?

13
00:00:43.790 --> 00:00:47.920
How much should be invested by market and category?

14
00:00:47.920 --> 00:00:51.133
And how to deploy sales teams across segments?

15
00:00:52.130 --> 00:00:56.480
Supported by BCG's next-generation analytical tools,

16
00:00:56.480 --> 00:00:59.350 line:15% 
giving real-time demand signals,

17
00:00:59.350 --> 00:01:02.950
tracking the development of COVID-19 problems,

18
00:01:02.950 --> 00:01:07.480 line:15% 
providing tools to solve health care's most pressing issues,

19
00:01:07.480 --> 00:01:11.080 line:15% 
and projection of change in consumer spending.

20
00:01:11.080 --> 00:01:13.920 line:15% 
Lighthouse by BCG provides insight

21
00:01:13.920 --> 00:01:16.720 line:15% 
and early signals to pave the way

22
00:01:16.720 --> 00:01:20.673
and make the right decisions in an area of high volatility.

23
00:01:21.640 --> 00:01:24.110
Lighthouse by BCG,

24
00:01:24.110 --> 00:01:26.700
the platform for data-driven decision-making

25
00:01:26.700 --> 00:01:29.506
in volatile demand environments.