WEBVTT 1 00:00:00.360 --> 00:00:02.550 - Future-built companies are not a myth. 2 00:00:02.550 --> 00:00:06.150 They're real, and they invest ten times more in AI. 3 00:00:06.150 --> 00:00:08.550 And they also see four times higher returns 4 00:00:08.550 --> 00:00:10.443 compared to stagnating companies. 5 00:00:13.410 --> 00:00:16.830 Three key factors enable successful AI implementations. 6 00:00:16.830 --> 00:00:19.440 First, AI must always be on 7 00:00:19.440 --> 00:00:21.570 and it must be wired into your DNA. 8 00:00:21.570 --> 00:00:23.910 It does require continuous investment. 9 00:00:23.910 --> 00:00:26.460 Both digital natives and traditional companies 10 00:00:26.460 --> 00:00:28.410 have rewired themselves successfully, 11 00:00:28.410 --> 00:00:32.040 but the ones who lean in into AI outperform their peers. 12 00:00:32.040 --> 00:00:34.920 Second, be ruthless in managing tech costs 13 00:00:34.920 --> 00:00:36.540 and negotiating with tech vendors. 14 00:00:36.540 --> 00:00:38.550 The freed-up resources are needed 15 00:00:38.550 --> 00:00:41.400 and they will help fund your AI transformations. 16 00:00:41.400 --> 00:00:44.700 And third, build a tangible sense of commitment to AI, 17 00:00:44.700 --> 00:00:47.610 actively manage AI, and create clear targets 18 00:00:47.610 --> 00:00:50.010 to measure returns on the investments you're making. 19 00:00:50.010 --> 00:00:51.960 Your team members need to feel connected 20 00:00:51.960 --> 00:00:54.480 to the company's purpose and vision for AI. 21 00:00:54.480 --> 00:00:57.300 Once AI tools are implemented and embedded, 22 00:00:57.300 --> 00:00:58.980 they're part of your business muscle 23 00:00:58.980 --> 00:01:01.517 and they link everyone together. 24 00:01:01.517 --> 00:01:04.184 (upbeat music)