WEBVTT

1
00:00:00.090 --> 00:00:02.520
<v Narrator>Founded more than 100 years ago,</v>

2
00:00:02.520 --> 00:00:05.850
Burgo Group is today one of Europe's top producers

3
00:00:05.850 --> 00:00:09.000
of graphic papers, specialty papers,

4
00:00:09.000 --> 00:00:11.733
and container board for the packaging sector.

5
00:00:12.930 --> 00:00:17.930
<v ->People associate a piece of paper with the cut of a tree.</v>

6
00:00:18.180 --> 00:00:19.200
That is not true.

7
00:00:19.200 --> 00:00:21.330
In our group, out of a tree,

8
00:00:21.330 --> 00:00:24.030
we use as a paper industry the residual

9
00:00:24.030 --> 00:00:26.820
and the part that cannot be utilized by other industries,

10
00:00:26.820 --> 00:00:28.320
like the building industry.

11
00:00:28.320 --> 00:00:33.320
We use the branches, we use the bark, we use sawmill waste.

12
00:00:33.330 --> 00:00:38.330
We provide an economic incentive to growing a forest.

13
00:00:38.580 --> 00:00:41.550
<v Narrator>In fact, Burgo Group plays a major role</v>

14
00:00:41.550 --> 00:00:44.220
in a thriving European forest industry

15
00:00:44.220 --> 00:00:47.970
that adds nearly 160 million cubic meters

16
00:00:47.970 --> 00:00:50.490
of wood biomass every year.

17
00:00:50.490 --> 00:00:52.290
And Europe's forests help

18
00:00:52.290 --> 00:00:54.360
in the fight against climate change

19
00:00:54.360 --> 00:00:58.530
by absorbing around 10% of gross greenhouse gas emissions,

20
00:00:58.530 --> 00:01:02.760
yet Burgo Group saw an opportunity to aim higher

21
00:01:02.760 --> 00:01:06.060
and become an industry leader on sustainability.

22
00:01:06.060 --> 00:01:08.200
With the support of BCG,

23
00:01:08.200 --> 00:01:12.210
Burgo Group developed a comprehensive ESG strategy

24
00:01:12.210 --> 00:01:15.390
that includes a roadmap to sustainable development

25
00:01:15.390 --> 00:01:17.566
in seven key areas.

26
00:01:17.566 --> 00:01:20.399
(uplifting music)

27
00:01:24.589 --> 00:01:29.130
<v ->For us, the implementation of the GO 2030 plan,</v>

28
00:01:29.130 --> 00:01:34.130
it means moving from the strategy to the operation,

29
00:01:35.010 --> 00:01:40.010
so we are really looking to many opportunities,

30
00:01:40.410 --> 00:01:42.300
and within the plan,

31
00:01:42.300 --> 00:01:46.200
we had identified so many different targets.

32
00:01:46.200 --> 00:01:48.210
I think that the most important one

33
00:01:48.210 --> 00:01:51.090
is related to decarbonization.

34
00:01:51.090 --> 00:01:53.100
<v Narrator>BCG helped Burgo Group</v>

35
00:01:53.100 --> 00:01:56.580
to define ambitious decarbonization targets.

36
00:01:56.580 --> 00:02:01.580
<v ->The BCG teams give to us concrete support,</v>

37
00:02:02.100 --> 00:02:07.100
especially in the definition of a specific roadmap.

38
00:02:07.110 --> 00:02:09.840
After that, we decide to put in place

39
00:02:09.840 --> 00:02:13.860
a dedicated organization for ESG management.

40
00:02:13.860 --> 00:02:15.510
<v ->Without the help of BCG,</v>

41
00:02:15.510 --> 00:02:19.500
that helped us structure the process,

42
00:02:19.500 --> 00:02:23.610
we would not be ever able to achieve what we are achieving

43
00:02:23.610 --> 00:02:27.753
in terms of reduction of CO2 to improve our ESG.

44
00:02:29.250 --> 00:02:31.560
<v Narrator>Going beyond emission reductions,</v>

45
00:02:31.560 --> 00:02:34.650
Burgo Group worked with BCG to set a number

46
00:02:34.650 --> 00:02:38.331
of other bold ESG targets for 2030.

47
00:02:38.331 --> 00:02:41.164
(uplifting music)

48
00:02:51.600 --> 00:02:54.750
<v ->When we speak about sustainability,</v>

49
00:02:54.750 --> 00:02:58.590
we are speaking about transformation of the business model,

50
00:02:58.590 --> 00:03:02.670
and we are creating the possibility to create value

51
00:03:02.670 --> 00:03:06.510
in the future within the sustainability framework

52
00:03:06.510 --> 00:03:11.510
with the possibility to grow in a sustainable way.

53
00:03:11.561 --> 00:03:14.394
(uplifting music)