WEBVTT

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This year's World Economic Forum in Davos
takes place

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amid continued
global uncertainty and risk.

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But in my conversations with many CEOs
and government leaders around the world,

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I am hearing calls for optimism
and for bold action.

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I expect three topics
to dominate conversations in Davos

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this week: first, AI,
and in particular, Generative AI.

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This is on everyone's mind.

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At BCG,
we believe 2024 will be the year companies

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turn the vast potential of GenAI
into real business impact.

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To succeed, companies
need to focus much more on their people

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and how they embrace GenAI
in their day-to-day work.

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It's essential to change capabilities,
processes, organization, setups,

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incentives and leadership philosophies.

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Second is geo-economics.

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Over the next decade, world
trade in goods is expected to trail

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GDP growth, reversing a 20-year trend.

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The growth
that once came on the back of increasing

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globalization is no longer a given,
but the reconfiguring

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also opens up new opportunities
for many companies around the world.

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Third, climate and sustainability.

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COP28 produced

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the boldest consensus agreement
yet on accelerating the energy transition.

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Now, business
leaders need to integrate sustainability

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into their core business strategy
and in everyday operations.

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This year's
theme of the WEF is “Rebuilding Trust.”

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That is so essential
in each of these three areas – deploying

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AI, evolving
global trade and supply chains, and also

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in making progress
regarding climate and sustainability.

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BCG’s delegation is looking forward to
sharing our perspectives on these issues

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and more throughout the week
and in the year ahead.

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Thank you.