WEBVTT 1 00:00:00.667 --> 00:00:05.588 Innovation can serve as a powerful means for improving efficiency and driving 2 00:00:05.588 --> 00:00:08.383 margin improvement. To achieve cost excellence, 3 00:00:08.508 --> 00:00:12.637 leaders should take advantage of new technologies and tools and even consider 4 00:00:12.929 --> 00:00:15.724 the way their organizations approach innovation itself. 5 00:00:19.894 --> 00:00:24.524 A conventional way to approach a cost transformation exercise is to look at 6 00:00:24.524 --> 00:00:28.236 standard efficiency levers. Whilst there is sufficient value sitting there, 7 00:00:28.778 --> 00:00:33.074 I feel a needle mover or a big change happens when you fundamentally reimagine 8 00:00:33.074 --> 00:00:36.411 the process. What if you were to do this completely differently? 9 00:00:37.203 --> 00:00:42.083 You're actually looking at a 30 to 40% reduction by re-imagining the process and 10 00:00:42.167 --> 00:00:44.044 eliminating many chunks. 11 00:00:44.044 --> 00:00:47.172 It often not only results in a better or a lower cost structure, 12 00:00:47.505 --> 00:00:49.632 but a more effective process as well. 13 00:00:53.261 --> 00:00:54.429 It's a great question. 14 00:00:54.763 --> 00:00:59.142 We've found that the combination of more traditional or predictive AI and 15 00:00:59.142 --> 00:01:03.313 generative AI is incredibly amplifying when you think about value creation. 16 00:01:03.897 --> 00:01:08.234 And we find that there are value opportunities both in unlocking new top line 17 00:01:08.234 --> 00:01:12.739 gains that allow you to get better leverage out of your cost base and in taking 18 00:01:12.739 --> 00:01:15.909 cost out so that you can flow more through to the bottom line. 19 00:01:16.367 --> 00:01:20.246 And we're finding this in every industry across the entire value chain. 20 00:01:20.622 --> 00:01:22.332 You think about commercial use cases, 21 00:01:22.332 --> 00:01:26.336 how you better engage your customers - B2B or B2C customers. 22 00:01:30.757 --> 00:01:34.719 The area that we're seeing the most investment in currently for manufacturers is 23 00:01:34.719 --> 00:01:39.641 AI. Manufacturing is a data rich environment generating one terabyte of data per 24 00:01:39.641 --> 00:01:41.518 day for the average manufacturing plant. 25 00:01:41.976 --> 00:01:45.688 And you can use this data combined with the power of AI to make better 26 00:01:45.688 --> 00:01:50.652 day-to-day decisions. Areas like scheduling, areas like maintenance, quality, 27 00:01:50.944 --> 00:01:53.446 even the SAP points that you run your manufacturing line to. 28 00:01:53.947 --> 00:01:56.616 How should leaders be thinking about costs and innovation? 29 00:01:56.825 --> 00:02:00.995 A critical element of looking at costs in your innovation spend 30 00:02:01.663 --> 00:02:05.458 is ensuring that costs are aligned with strategic priorities. 31 00:02:05.834 --> 00:02:08.795 Looking at the innovation portfolio, where are the dollars going? 32 00:02:09.087 --> 00:02:13.174 What strategic part of your enterprise strategy do those spends align to? 33 00:02:13.508 --> 00:02:18.304 And what is needed and what is not is a critical element of tackling costs in 34 00:02:18.304 --> 00:02:19.347 innovation in R&D.