WEBVTT

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(crackling electricity
and a thundering boom)

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In these times of extreme uncertainty

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and disruption, companies' resilience

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is being tested like never before.

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To keep up, companies need
to fundamentally change

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the way they think about their technology

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if they want to succeed.

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Letting go of common assumptions about

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how to execute IT a digital transformation

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is a big part of that;

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and unless they do, they risk failure.

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(upbeat music)

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Digital transformation and the ability

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for an organization to unlock siloed data

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has long been recognized
as a crucial factor

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for companies seeking to
keep up with major changes,

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like explosions in data
generation and the emergence

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of AI capabilities, to
shifting consumer demands

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and new market forces.

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But complex legacy IT systems

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often stand in the way
of this acceleration.

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They are expensive to maintain

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and take many years to migrate.

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This translates into high-risk, expensive

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transformation programs that often

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don't actually deliver the
required strategic outcomes.

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(wondrous electronic theme)

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BCG's data and digital platforms approach,

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or DDP as we like to call it,

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uses our unique reference architecture

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to decouple the digital
transformation from the

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core legacy IT systems and
their inherent constraints.

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(upbeat music)

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Data is liberated across the business,

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enabling its access and use
throughout the organisation.

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The digital front end evolves
quickly to accommodate

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new customer, supplier, and employee needs

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and enable rapid innovation.

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(upbeat music)

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The DDP approach creates technology stacks

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with simple modular
interfaces between systems.

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These allow data to move
quickly and efficiently,

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and enables new tech, like
AI and cloud, to be deployed

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with minimal impact to
adjacent core systems.

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A more harmonious and
simplified system is created,

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allowing better global
processes to be developed.

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(upbeat music)

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Finally, to truly harness the power of DDP

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and unlock the value of the data,

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companies need to implement
new ways of working.

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Incorporating cross-functional agile teams

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with the proper training will allow them

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to understand how to
frame the right questions

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necessary to achieve the desired outcome

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and deliver early value.

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Keeping pace with technological change

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has always been a challenge,
and now more than ever,

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this growing realization
has come into sharp focus.

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The future of work and
life will be more digital

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than people previously imagined.

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With the DDP approach to
digital transformation,

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the business has unparalleled access

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and tools to combine data in
new and differentiating ways.

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Companies can create
flywheels of innovation.

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(upbeat music)

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In this way, they continually deliver

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new products and services
to the front lines,

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to respond quickly to customer needs

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and competitive pressure.

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Accelerating this digital transformation

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is vital to survive and thrive.

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(inspirational theme
music crests and fades)