WEBVTT 9e5d903c-4c28-4afb-bf53-8c8144ea5d75-0 00:00:00.120 --> 00:00:02.040 Debbie, thank you so much for being here. 89ab2109-7159-407f-b474-ab7daa2a74de-0 00:00:02.040 --> 00:00:04.953 From your research, what can you tell us about the relationship 89ab2109-7159-407f-b474-ab7daa2a74de-1 00:00:04.953 --> 00:00:06.000 between Gen-AI adoption db2c34a1-8045-43de-ba72-9a2ed9017cd9-0 00:00:06.040 --> 00:00:08.840 and employee joy and effectiveness? ba0ff2d0-daa6-441c-8511-f5cb88ff65e4-0 00:00:08.880 --> 00:00:11.500 I know you wonder, like, what are those things have to do with ba0ff2d0-daa6-441c-8511-f5cb88ff65e4-1 00:00:11.500 --> 00:00:12.000 one another? 71306a88-320f-47b3-9fb5-a7153913a955-0 00:00:12.240 --> 00:00:15.800 But every company is rolling out Gen-AI, 0457cd11-253b-475c-9240-1ec0e89cde5c-0 00:00:15.800 --> 00:00:20.520 and they're doing it with a sole focus on productivity. e3e3e418-aa1b-4a3c-a2c9-103a36401a2c-0 00:00:20.920 --> 00:00:24.680 And if they focus on productivity alone, guess what? 26774294-0430-4543-a0ee-0115e1944aeb-0 00:00:24.800 --> 00:00:27.200 Employees are not going to engage and use it. 34b93c8f-fb35-45d7-97db-a90065b3a144-0 00:00:27.560 --> 00:00:32.833 And what we need to do is focus on, yes, productivity, but also 34b93c8f-fb35-45d7-97db-a90065b3a144-1 00:00:32.833 --> 00:00:37.942 how do these technologies make work better and make work more 34b93c8f-fb35-45d7-97db-a90065b3a144-2 00:00:37.942 --> 00:00:39.920 enjoyable for employees. 26559b07-e83b-4dc2-8530-16d700e777db-0 00:00:39.920 --> 00:00:42.085 And you may ask, well, why should I care about employee 26559b07-e83b-4dc2-8530-16d700e777db-1 00:00:42.085 --> 00:00:42.240 joy? c0e5b86e-de91-4fd7-a23e-a79cab7ed914-0 00:00:42.680 --> 00:00:45.536 Well, obviously, you should care about whether your employees c0e5b86e-de91-4fd7-a23e-a79cab7ed914-1 00:00:45.536 --> 00:00:46.320 enjoy their work. 4941ccae-3764-4053-8755-234598a9f204-0 00:00:46.560 --> 00:00:50.676 But our research shows that employees who enjoy their work 4941ccae-3764-4053-8755-234598a9f204-1 00:00:50.676 --> 00:00:52.560 are half is likely to quit. e6f5810e-a372-47b7-b6d5-b0021565cee3-0 00:00:52.840 --> 00:00:56.117 OK, so just imagine, you could keep your high performers e6f5810e-a372-47b7-b6d5-b0021565cee3-1 00:00:56.117 --> 00:00:56.520 longer. 4abe321d-6678-4c80-9917-ecebd90c312a-0 00:00:56.800 --> 00:00:58.400 You can motivate people more. 20ef2374-d3ad-4ec9-8b9e-45153671b358-0 00:00:58.400 --> 00:01:00.160 You can keep your knowledge in-house. ef4e374a-3e44-4de7-89f5-c3c9cc3b2259-0 00:01:00.160 --> 00:01:01.520 You could reduce attrition. a8f1d6fa-c14b-4234-adce-d4efc6074e80-0 00:01:02.640 --> 00:01:06.469 So that's why we should worry about whether these technologies a8f1d6fa-c14b-4234-adce-d4efc6074e80-1 00:01:06.469 --> 00:01:10.176 are helping employees enjoy their work. And how can managers a8f1d6fa-c14b-4234-adce-d4efc6074e80-2 00:01:10.176 --> 00:01:12.000 really foster Gen-AI adoption, fad7b3d3-1de2-4aa2-9cd7-79dcef557a50-0 00:01:12.040 --> 00:01:14.920 and why is it important for them to do so? 392e7a25-806f-4684-94fd-96142f42f58a-0 00:01:15.280 --> 00:01:19.367 Well, you're never going to realize the productivity promise 392e7a25-806f-4684-94fd-96142f42f58a-1 00:01:19.367 --> 00:01:23.120 if your employees don't embrace these new technologies. 95a501d7-8da8-484e-be01-8359696be1cb-0 00:01:23.160 --> 00:01:25.160 And so, what you need to do is two things. 2c42c68a-bf98-44bc-949e-2398ccac0fce-0 00:01:25.440 --> 00:01:29.886 One, you need to point these technologies at the parts of the 2c42c68a-bf98-44bc-949e-2398ccac0fce-1 00:01:29.886 --> 00:01:33.830 workday that are really frustrating for employees, the 2c42c68a-bf98-44bc-949e-2398ccac0fce-2 00:01:33.830 --> 00:01:38.205 parts that create what we call toil, and don't point them at 2c42c68a-bf98-44bc-949e-2398ccac0fce-3 00:01:38.205 --> 00:01:42.579 the parts of the job that your employees love because you're 2c42c68a-bf98-44bc-949e-2398ccac0fce-4 00:01:42.579 --> 00:01:45.519 going to make them like their work less. 10c5987c-df16-4b77-92fb-34b1e65339cc-0 00:01:45.520 --> 00:01:47.160 So that's the first thing you need to do. a1de1d86-657e-4d10-b489-5932f5d06862-0 00:01:47.840 --> 00:01:51.347 The second thing you need to do is actually don't just say a1de1d86-657e-4d10-b489-5932f5d06862-1 00:01:51.347 --> 00:01:54.735 here's the new technology, here's how you should use it, a1de1d86-657e-4d10-b489-5932f5d06862-2 00:01:54.735 --> 00:01:56.399 and expect them to adopt it. 44adb87a-4dfc-42d9-9f9b-e01527c8afb9-0 00:01:56.760 --> 00:02:00.936 You should co-create it with them because they know where 44adb87a-4dfc-42d9-9f9b-e01527c8afb9-1 00:02:00.936 --> 00:02:02.520 they need it the most. 96df90e0-f53f-4d80-8b79-b21dad084228-0 00:02:02.560 --> 00:02:05.920 And once they feel part of the solution, not only will the 96df90e0-f53f-4d80-8b79-b21dad084228-1 00:02:05.920 --> 00:02:09.110 solution be better, but they'll actually want to use it 96df90e0-f53f-4d80-8b79-b21dad084228-2 00:02:09.110 --> 00:02:11.560 themselves and tell their peers to use it. 43e8f46c-bb85-4f49-9b54-922540c23383-0 00:02:12.000 --> 00:02:15.297 What advice would you have for business leaders trying to 43e8f46c-bb85-4f49-9b54-922540c23383-1 00:02:15.297 --> 00:02:18.822 balance efficiency gains and employee joy? To first recognize 43e8f46c-bb85-4f49-9b54-922540c23383-2 00:02:18.822 --> 00:02:19.960 it's not a tradeoff. e5fafeb2-c23b-4fbe-a3cb-d7c4a6f2aa65-0 00:02:19.960 --> 00:02:23.181 It's not like, well, either your employees can enjoy their work e5fafeb2-c23b-4fbe-a3cb-d7c4a6f2aa65-1 00:02:23.181 --> 00:02:26.000 or you can get more efficiency gains out of technology. 8f04fd00-ee22-4e15-aa29-d0efda8adf56-0 00:02:26.400 --> 00:02:30.143 It's an "and," right? If employees enjoy their work, 8f04fd00-ee22-4e15-aa29-d0efda8adf56-1 00:02:30.143 --> 00:02:33.040 their customers are going to be happier. d81fdbf4-9874-46d5-9467-f02a8c843d44-0 00:02:33.200 --> 00:02:36.486 If employees enjoy their work, they're going to bring their d81fdbf4-9874-46d5-9467-f02a8c843d44-1 00:02:36.486 --> 00:02:38.240 whole self and all their effort. 00701186-dc6d-4ccb-86d1-f8d077e51f0e-0 00:02:38.240 --> 00:02:40.840 Like there are employees who just show up, right? 2f3aa04e-a856-447a-a98d-9b99e5fd99d2-0 00:02:40.840 --> 00:02:41.800 It's like punch the clock. 07bd7008-1cb3-4c5b-b40c-9425b12fc862-0 00:02:41.800 --> 00:02:42.400 They just show up. 5667b98d-ddf0-4e6c-95fc-f187513eec08-0 00:02:42.640 --> 00:02:46.793 And then there are employees who show up. And their worth, they 5667b98d-ddf0-4e6c-95fc-f187513eec08-1 00:02:46.793 --> 00:02:49.000 just generate so much more value. e3d25fb2-bfd3-4a7f-b7e6-3bdf7523c67f-0 00:02:49.320 --> 00:02:51.960 And so they're synergistic. 53c8dbec-2220-42b6-9afe-cd7c2d4565bf-0 00:02:52.080 --> 00:02:53.880 Productivity and joy go together. e3ab9571-24e9-4637-8b09-806b24ce57dd-0 00:02:53.880 --> 00:02:55.400 They're not a tradeoff. 891e5442-8e98-41ae-94ae-ed329cf3cc4d-0 00:02:55.920 --> 00:02:57.000 Thank you so much.