WEBVTT 1 00:00:01.188 --> 00:00:04.220 GlaxoSmithKline defined a bold vision, 2 00:00:04.220 --> 00:00:07.330 achieving new heights of operational excellence. 3 00:00:07.330 --> 00:00:08.810 To realize that vision, 4 00:00:08.810 --> 00:00:12.070 the pharmaceutical giant set out to leverage data 5 00:00:12.070 --> 00:00:16.000 to make bold transformational moves and integrate data 6 00:00:16.000 --> 00:00:19.640 and analytics into all company operations. 7 00:00:19.640 --> 00:00:23.770 GSK plan to unlock more than 1 billion pounds of new value 8 00:00:23.770 --> 00:00:27.120 over three years by tapping into its existing data 9 00:00:27.120 --> 00:00:30.370 using advances in computing power and AI. 10 00:00:30.370 --> 00:00:34.820 In partnership with BCG, GSK followed a powerful mantra, 11 00:00:34.820 --> 00:00:38.370 "Think Big, Start Small, Scale Fast". 12 00:00:38.370 --> 00:00:41.820 Leaders identified data and analytics opportunities 13 00:00:41.820 --> 00:00:43.630 that they believed could each unlock 14 00:00:43.630 --> 00:00:48.030 over 100 million pounds worth of P&L or cash value. 15 00:00:48.030 --> 00:00:50.150 To execute these key initiatives, 16 00:00:50.150 --> 00:00:52.440 cross-functional squads of business, 17 00:00:52.440 --> 00:00:55.970 technology, and data science expertise were set up. 18 00:00:55.970 --> 00:00:58.900 Squads united multiple disciplines to test 19 00:00:58.900 --> 00:01:02.340 and improve algorithms and products in rapid sprints 20 00:01:02.340 --> 00:01:05.450 and to share learnings across the organization. 21 00:01:05.450 --> 00:01:08.430 Digitizing the supply chain is just one example 22 00:01:08.430 --> 00:01:11.350 of how the squads accelerated value delivery 23 00:01:11.350 --> 00:01:14.380 and impact by developing data-based tools 24 00:01:14.380 --> 00:01:16.630 such as digital value stream mapping 25 00:01:16.630 --> 00:01:19.980 and a safety stock optimizer to make sure GSK 26 00:01:19.980 --> 00:01:22.750 would always have enough inventory of medicines 27 00:01:22.750 --> 00:01:25.990 to deliver quickly and reliably to patients. 28 00:01:25.990 --> 00:01:30.060 And the numbers speak volumes, optimizing the first SKU 29 00:01:30.060 --> 00:01:32.880 for a vaccine brand took 14 days, 30 00:01:32.880 --> 00:01:35.460 the remaining SKUs, seven days, 31 00:01:35.460 --> 00:01:39.710 and all the SKUs for the next brand took just two days. 32 00:01:39.710 --> 00:01:41.140 Across all initiatives, 33 00:01:41.140 --> 00:01:44.580 the first 15 months saw delivery of 400 million 34 00:01:44.580 --> 00:01:48.530 of the identified 1 billion pounds of potential new value. 35 00:01:48.530 --> 00:01:51.230 These squads also served as the starting point 36 00:01:51.230 --> 00:01:54.680 for building GSK's own internal capabilities, 37 00:01:54.680 --> 00:01:58.440 transforming siloed expertise to over 200 data 38 00:01:58.440 --> 00:02:01.460 and analytics experts working across operations 39 00:02:01.460 --> 00:02:05.030 around the globe, helping position GSK to tackle 40 00:02:05.030 --> 00:02:09.490 the many challenges arising from the COVID-19 pandemic. 41 00:02:09.490 --> 00:02:11.710 And the journey has just begun. 42 00:02:11.710 --> 00:02:14.890 GSK plans to continue supercharging its data 43 00:02:14.890 --> 00:02:18.340 and analytics capabilities to overcome new hurdles 44 00:02:18.340 --> 00:02:21.800 and ensure all decisions are data-driven in the future. 45 00:02:21.800 --> 00:02:24.380 This approach will support GSK's mission 46 00:02:24.380 --> 00:02:28.320 line:15% to help people do more, feel better, live longer. 47 00:02:28.320 --> 00:02:30.543 This is success by design.