WEBVTT

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There has been a lot of
investment in digital and

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AI capabilities inside
the company, and I would

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say that the next two
years are probably going to

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be the most transformative.

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Digital, AI, and GenAI
are changing our world,

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especially health care.
What are Bausch and Lomb

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doing to improve operational
performance using

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the new technologies?

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We established an office of digital

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transformation and we
have had some really good

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early success. We started
in our manufacturing

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operations, looking at
improving the efficiency

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of our contact lens lines,
and that was a pilot

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that is now moving into expansion mode and

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working really well. We
are using AI in our R&D

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organization, particularly
as it relates to unmet

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need in retina, where we
have this really great database

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of patient records. We
are now scanning all the

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mechanisms of action to
look for targets where

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maybe we could make a
difference.

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We've looked at it commercially
as well. We've deployed AI in our

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CRM system for our sales
reps. We are looking at

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deploying it in a variety
of other commercial

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aspects, and we are actually
looking at it now as

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a management tool to
help us do planning and

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budgeting. So it is
front of mind. But it is

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beyond AI. We are still looking at digital

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expansion, our direct
to consumer efforts in

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China, where we are now
direct with a digital

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platform. So there has
been a lot of investment

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in digital and AI capabilities inside the

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company. To be fair, I
would say that the next

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two years are probably
going to be the most

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transformative with respect to using these

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technologies to improve productivity and

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efficiency inside the business.