WEBVTT 96f2ad04-2486-4077-83da-5e2d7ddc66d8-0 00:00:00.120 --> 00:00:01.200 Hello from Davos. 7d3182b5-398c-40fb-94f9-3c53a81a8f36-0 00:00:02.200 --> 00:00:06.060 As we conclude this week here in the Swiss mountains, I must say 7d3182b5-398c-40fb-94f9-3c53a81a8f36-1 00:00:06.060 --> 00:00:09.327 it's one of the most interesting Davos weeks I've ever 7d3182b5-398c-40fb-94f9-3c53a81a8f36-2 00:00:09.327 --> 00:00:10.040 experienced. fbf69d2a-133d-42a5-8aa5-47a95cf1cb12-0 00:00:11.120 --> 00:00:15.609 In fact, the inauguration of the new US administration and its fbf69d2a-133d-42a5-8aa5-47a95cf1cb12-1 00:00:15.609 --> 00:00:20.170 impact on the global world order was one of the prime topics we fbf69d2a-133d-42a5-8aa5-47a95cf1cb12-2 00:00:20.170 --> 00:00:21.240 discussed here. 31466a9e-39f1-499c-8ff1-622d5fc3f011-0 00:00:22.640 --> 00:00:26.013 The range of opinions voiced by public figures couldn't have 31466a9e-39f1-499c-8ff1-622d5fc3f011-1 00:00:26.013 --> 00:00:27.120 been more divergent. b9891568-85b8-4522-abb1-b1881b988da9-0 00:00:28.200 --> 00:00:32.264 On one side, we had Ursula von der Leyen, the president of the b9891568-85b8-4522-abb1-b1881b988da9-1 00:00:32.264 --> 00:00:35.747 EU Commission, and also the Chinese Vice Premier Ding b9891568-85b8-4522-abb1-b1881b988da9-2 00:00:35.747 --> 00:00:39.747 Xuexiang, who emphasized the importance of multilateral trade b9891568-85b8-4522-abb1-b1881b988da9-3 00:00:39.747 --> 00:00:41.359 and global collaboration. faa51233-ec98-4390-ae4e-f21fc7be683f-0 00:00:42.360 --> 00:00:46.110 On the other side, President Trump just announced new faa51233-ec98-4390-ae4e-f21fc7be683f-1 00:00:46.110 --> 00:00:49.582 realities in tariffs, in immigration, in national faa51233-ec98-4390-ae4e-f21fc7be683f-2 00:00:49.582 --> 00:00:52.360 security to the audience here in Davos. 46050598-23d2-45b5-b51a-cdf9232c6e2f-0 00:00:54.200 --> 00:00:56.760 So what does this mean for global business leaders? 6c0c5548-945a-4ab1-868a-fb88c3c217b3-0 00:00:57.680 --> 00:01:02.142 Well, the new reality is that we are moving more and more towards 6c0c5548-945a-4ab1-868a-fb88c3c217b3-1 00:01:02.142 --> 00:01:05.726 a multipolar world where businesses need to navigate 6c0c5548-945a-4ab1-868a-fb88c3c217b3-2 00:01:05.726 --> 00:01:09.715 through different trade regimes, different AI regulations, 6c0c5548-945a-4ab1-868a-fb88c3c217b3-3 00:01:09.715 --> 00:01:13.231 different macroeconomic environments and industrial 6c0c5548-945a-4ab1-868a-fb88c3c217b3-4 00:01:13.231 --> 00:01:13.840 policies. 134bcd9b-f8d1-4c91-8cca-6639c0bafd52-0 00:01:14.960 --> 00:01:19.189 In such an environment, it is important for businesses to 134bcd9b-f8d1-4c91-8cca-6639c0bafd52-1 00:01:19.189 --> 00:01:23.419 develop what we call the geopolitical muscle: the ability 134bcd9b-f8d1-4c91-8cca-6639c0bafd52-2 00:01:23.419 --> 00:01:28.160 to understand geopolitics and to include it in their strategies.