Hi, Vikas.
Thanks for being here.
Hi, Gigi, how are you?
Good.
Vikas, talk to us about the value of alliances at BCG.
It's a very interesting time to be in alliances, Gigi. If you
think about every company essentially being a technology
company--and in these days of AI, every company is an AI company--
our clients are increasingly looking to us for our
perspectives on how to navigate this complex and ever-changing
technology landscape and they're actually looking for BCG's
perspectives and ability and our capabilities, really
understanding the world of technology.
And so alliances with key technology platform providers
with systems integrators are an essential part of our being able
to deliver value to our clients.
And specifically GenAI,
How do GenAI
partnerships add value to your relationships with clients?
Well, the world of GenAI
is changing so rapidly.
If you look at where things are today versus where they are, you
know, six months even from now, it's a completely different landscape.
And so for our clients navigating the world of
generative AI and really thinking about the different
ways in which that may help them change their organization is a
top-of-mind CEO, board-level issue.
And so we are very much in the thick of that conversation and
many companies have to navigate, do we build, do we buy,
do we partner.
And we are building relationships across the vast
and interesting array of generative AI companies that's
out there today to help our clients navigate this.
So how do your alliances at BCG help deliver value to clients?
We think of the value coming in four different ways.
So our clients are using technology today.
In many cases they're not getting the full value from that technology.
So the first category is really around helping them unlock the
value that's already in their technology spans.
So that's category one, and we call that "optimize."
There's a second category, which is reimagining functions and
thinking about what the potential of customer service,
of finance, of HR, the future of that could be, enabled by technology.
So that's a whole other category of value, and that we call "reshape."
There's a third area, which is, technology enables our clients
to do something completely different--be in new businesses,
participate in new, new ecosystems.
So that's a whole third category of value.
We call that area of value "invent."
So that's a third.
And then some clients are actually dreaming really big and
looking across the entire organization, the entire enterprise.
And so that's the fourth area where clients are really
reimagining what their organization looks like top to bottom.
So many different ways for us to really help our clients get the
maximum from partnerships and from technology.